LeadRouterby Automated Sales

Terms of Service

Automated Sales LTD / Automated Sales FZE LLC

Last updated: 28 August 2026

1. Introduction

These Terms of Service ("Terms") govern access to and use of LeadRouter, a lead-routing service jointly provided by Automated Sales LTD (registered in England and Wales, company number 14730632, registered office 124-128 City Road, London, England, EC1V 2NX) and Automated Sales FZE LLC (a Free Zone Establishment in Sharjah Publishing City Free Zone, United Arab Emirates, licence number 4311904.01, registered address Business Centre, Sharjah Publishing City Free Zone, Sharjah, United Arab Emirates), acting jointly as co-providers of the Service (together, "Automated Sales", "we", "us", "our"). Automated Sales LTD and Automated Sales FZE LLC are joint and several parties to these Terms, and each is separately liable to you for the full performance of the obligations set out here; you are not required to pursue one entity before the other. By creating an account, connecting a Pipedrive account, or otherwise using LeadRouter (the "Service"), the customer ("you", "your", "Customer") agrees to be bound by these Terms.

If you are entering into these Terms on behalf of a company or other legal entity, you represent that you have the authority to bind that entity.

1.1 Which entity you are dealing with day to day. Regardless of which Automated Sales entity ultimately performs a given part of the Service, both entities remain jointly responsible to you under these Terms. Invoices, notices, and account communications may be issued by either entity or a combination of both.

2. The Service

LeadRouter connects to a Customer's Pipedrive account and automatically assigns inbound deals to sales representatives according to configurable routing rules. The Service is provided on a subscription basis, billed per active representative per month, as set out at leadrouter.automated-sales.co.

2.1 No guaranteed uptime. Unless otherwise agreed in writing, the Service is provided without a formal service-level agreement (SLA). We aim for high availability but do not guarantee uninterrupted or error-free operation.

2.2 Trials. We may offer free trial periods at our discretion. We reserve the right to modify, extend, shorten, or end a trial at any time.

3. Accounts and Access

4. Fees and Payment

Fees are billed monthly in advance via our payment processor (currently Stripe), based on the number of active representatives in rotation at the time of billing. Prices are as displayed in the Service at the time of subscription and may change with reasonable notice.

4.1 Non-payment. We may suspend or disable the Service if payment is not received when due, following reasonable notice.

4.2 Refunds. Except where required by law, fees are non-refundable.

5. Customer Data

In connection with the Service, we process data from your connected Pipedrive account, including deal, contact, and representative information ("Customer Data"). Our collection and use of personal data within Customer Data is described in our Privacy Policy and, where applicable, a Data Processing Agreement between the parties.

You retain all rights to Customer Data. You are responsible for ensuring you have the necessary rights and consents to share such data with us and to permit our processing of it as part of the Service.

6. Acceptable Use

You agree not to:

7. Limitation of Liability

To the maximum extent permitted by applicable law:

8. Disclaimer of Warranties

The Service is provided "as is" and "as available". To the maximum extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that routing decisions made by the Service will be error-free or will meet your specific business requirements.

9. Indemnification

You agree to indemnify and hold us harmless from any claims, damages, or expenses (including reasonable legal fees) arising from your breach of these Terms, your misuse of the Service, or your violation of applicable law, including data protection law.

10. Term and Termination

These Terms remain in effect while you use the Service. Either party may terminate for convenience with thirty (30) days' written notice. We may suspend or terminate immediately for material breach, non-payment, or if required by law. Upon termination, we will delete or return Customer Data in accordance with our data retention practices, as described in the Privacy Policy and any applicable Data Processing Agreement.

11. Governing Law and Disputes

These Terms are governed by the laws of England and Wales, and the courts of England and Wales shall have exclusive jurisdiction over any dispute arising out of or in connection with these Terms or the Service, save that nothing in this clause displaces mandatory consumer or data protection protections applicable in the Customer's own jurisdiction. This choice of governing law and jurisdiction applies notwithstanding that Automated Sales FZE LLC is a co-provider of the Service under these Terms. The parties will attempt to resolve disputes informally before pursuing formal proceedings.

12. Changes to These Terms

We may update these Terms from time to time. Material changes will be notified by email or in-app notice at least fourteen (14) days before taking effect. Continued use of the Service after changes take effect constitutes acceptance.

13. Contact

Questions about these Terms can be sent to dan@automated-sales.com.